Advocacy Success Courses

About this learning path...

Advocacy success is an organization's capacity to assess its policy and advocacy efforts at the local, regional, and national level.

Full participation in this certificate is applicable for 3 points in Category 1.B Education of the CFRE International application for initial certification and/or recertification.

What You Will Learn

Advocacy actions that move you beyond politics and protest, and some core myths that may be keeping your nonprofit from advocacy success.

Small-, medium-, and large-scale impacts of effective advocacy work.

Creating a scorecard for our advocacy based on best practice recommendations.

Discerning between attribution and contribution.

The role of the political landscape, connection, and ambassadorship in your success in advocacy work.

How participative leadership can drive advocacy success.

The boundaries of elected officials' knowledge about our mission, and eight tips for working with them.

A three-level system for developing organizational advocacy goals.

How to understand your audience's level of knowledge about your mission and your work.

How advocacy action planning differs between 501c3 and 501c4 organizational structures.

Who is this learning path for?

While advocacy work is often led by specific roles in our nonprofits, this series will let every nonprofit professional explore how to directly and indirectly advocate on a daily basis for their organization's mission.

If you've ever been curious about nonprofit advocacy vs. lobbying, then this

This learning path explores the following Korn Ferry competencies: